According to Litmus, in 2018 47% of all emails will be opened on mobile devices. This is a huge percentage, and it means that if you’re not already formatting your emails for mobile, you need to. You are doing yourself a disservice and missing out on a huge chunk of your target audience by not optimizing your emails for mobile. Plus, many sources report that users immediately delete emails that don’t show up correctly on mobile. Yikes!
Luckily, at FrescoData we’ve compiled a list of tricks to make your emails stand out. Follow this guide and expect higher open rates from mobile users.